A Theoretical Framework for Designing a Multimedia App in Increasing Knowledge and Perceived Awareness towards Cyber-bullying among Adolescents

Abstract

This paper discusses the theoretical framework in designing and developing a multimedia app intended to increase knowledge and perceived awareness towards cyber - bullying among adolescents. Given that cyber - bullying has become more serious lately, steps should be taken to ensure that this threat is curtailed (Willard, 2007). Other than the conventional method s and the involvement of parents, schools and the society in curtailing this problem, other initiatives that could be taken include developing a Multimedia App on tablets that would be able to assist adolescents in increasing their knowledge and awareness on cyber - bullying. Development of an interactive Multimedia App that comes with attractive graphics, audio and animation have great potential in attracting the interest of adolescents in gaining a deeper understanding of this issue. Therefore, the theoreti cal framework maps and integrates all relevant theories, principles and guidelines to form a concrete pathway for the design and development of the multimedia app.